For many, it seems that looking good is a part of the sport, since nobody these days willingly buys a product based on functionality alone. And the Zimmermann-Mode is guaranteed to have a flattering cut.
Zimmermann is a label for swimwear and sexy summer outfits. It was founded in 1991 by the Australian sisters Nicky and Simone Zimmermann. Within a few years the label established itself with Nicky as the trained designer and with Simone as company manager. They won several prizes, including the "Prix de Marie Claire Australian Fashion Laureate" as Best Swim Designer.
The label stands out for its extravagant cuts, which skilfully accents the female silhouette. The style emphasizes boldness and femininity, using lace, silk, and wild patterns. Duchess Kate of the British Royal Family and Selena Gomez are two celebrities who recently wore the Zimmermann label.
The photos show the beautiful Josephine Skriver, the 23-year-old model from Copenhagen, who has already posed for Gucci, Chanel, and Prada.
Swimwear from the Zimmermann
Photos by Darren McDonald via World Swimsuit